The shift from local area network (LAN) parties to online multiplayer gaming during the late 1990s marked a pivotal turning point for the Video Gaming and Esports industry. Today, we are observing a parallel revolution with the integration of artificial intelligence into video games. Leading game developers are harnessing these tools to create highly interactive Non-Playable Characters (NPCs) that mimic lifelike behaviors, enabling a more immersive and personal gaming experience. Eventually, NPCs will possess the capability to evolve and learn from players’ strategies, ensuring that the game will never fall into monotony by remaining fresh and engaging. Moreover, content creation, game balancing, and bug detection will also benefit from applied techniques in big data and artificial intelligence.

The next generation of video gaming and Esports is rapidly approaching, and major stakeholders are paying close attention to introductory developments. This promising technology could also signify the next stage in the transition towards the metaverse, a realm where individuals can engage with one another in a virtual space. The fusion of cutting-edge technologies with imaginative content creation is expected to enrich this virtual realm, potentially redefining social interactions and entertainment within the metaverse.

The MVIS® Global Video Gaming & eSports Index (MVESPO) tracks the performance of the largest and most liquid companies in the global video gaming and eSports industries, and the MarketVectorTM Global Metaverse and e-Games ESG Index (MVMETV) tracks the performance of global companies involved in technologies and services related to the metaverse, e-gaming, and eSports industries. Both indexes have exhibited strong YTD performance (as of June 26, 2023) propelled by the prominence of artificial intelligence.


MVIS® Global Video Gaming & eSports Index and MarketVectorTM Global Metaverse and e-Games ESG Index


Source: MarketVector IndexesTM. Data as of June 26, 2023.


About the Author:

Jesse Nacht is an Index Research Associate at MarketVector Indexes GmbH. Jesse’s core responsibilities include assisting in designing and analyzing the development of MarketVector. He holds a FINRA Series 57 Securities Trader License having come from a trading background. Jesse has an MA in Economics and Finance from Brandeis University’s International Business School and a BA in Economics from Brandeis University.


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